Instagram and WhatsApp are working on connecting stories from one app to another, a move that is supposed to increase overall engagement of their users, TechCrunch reported.
Social media users have already been allowed to share their Instagram stories to their Facebook stories. Now Facebook, that acquired WhatsApp in 2014, is trying to do the same for the messenger.
The feature is said to currently be tested among a limited number of people.
The move could help the social media giant increase its overall engagement and traffic footprint, TechCrunch wrote.
Social media users vividly discuss the news.
Some of them are excited about the possible introduction of the new feature.
Others, however, find it rather annoying.