A mystery Instagram account broke the record in no time — beating the world’s most liked photo, becoming the most likable egg of the entire social network.
"Let’s set a world record together and get the most liked post on Instagram. Beating the current world record held by Kylie Jenner (18 million)! We got this," the caption under the sole photo on the account reads. The photo is, obviously, a stock photo of an egg, and nothing else.
The photo was posted on 4 January and gathered supporters from all over the world pretty quickly. The hashtags #LikeTheEgg, #EggSoldiers and #EggGang worked, as in just ten days the post started getting around 20,000 likes per minute, providing no chance for Jenner’s supporters to regroup and keep the top spot for Jenner’s first photo of her daughter taken back in February 2018.
The egg had no problem prevailing over other contenders, including XXXTentacion’s last image posted before his death and Justin Bieber’s photo announcing his engagement to Hailey Baldwin. The egg now has 18,679,809 likes and counting
Users have already been active reacting in support of the egg, posting their likes and memes all over social media.