"Middle Class" Joe's campaign has two versions of its logo, which read "Biden President" and "Joe 2020." In both images, the "E" in Biden is in red, contrasting with the other letters in blue, and appears to be evoking the American flag.
A quick search on social media shows that not everyone is here for the design.
For starters, netizens aren't exactly thrilled that the logo appears to be a rip-off of the one used by former US President Barack Obama on the campaign trail.
Others are disregarding the "E" entirely, wondering who "Jo" is and what they're doing in 2020.
For some, Biden's logo might be code for "jack off," which would be a pretty bold move for a candidate. Could this be an attempt to get the youngsters on his side?
Others said the "E" looks like a hand, trying to grasp anything in its reach. This, as netizens pointed out, isn't exactly the image a candidate would want — especially one who was recently publicly slammed for invading women's personal spaces.
While netizens are enjoying picking at and pulling apart the logo, only time will tell if it will prove a success or set the stage for a downfall.