Pakistan recently shut down Karachi airspace for all international flights and threatened India with closing land trade routes to India.
To protest against India’s decision to revoke Jammu and Kashmir’s special status and show solidarity with Kashmir, Pakistani twitter users are sharing a list of Indian products and brands which they want all Pakistanis to avoid.
However, the Indian twitterati has watered down the campaign by sharing matching tweets using the same hashtag.
Various infographics, with the slogan “Be Pakistani, Watch Pakistani” and a list of Indian television channels, along with various FMCG brands, are making rounds on Twitter, with calls to boycott entertainment and products coming from India to Pakistan.