At the same time, TikTok lost 87% of Russian-language contributors and 93% of Russian-language content, the study said. The video sharing platform blocked users in Russia from posting new content.
Instagram (banned in Russia as an extremist platform) lost 56% of its active Russian-language contributors and 55% of its Russian-language content.
Russian social media VKontakte increased the pool of its contributors by 22% and amount of content by 17% in the same period. The messenger Telegram saw a 24% increase in contributors and a 5% increase in content.
The research was conducted from 24 February through 20 April. An active contributor was assumed to be a social media user who posted at least one message, comment, or repost on the day of the survey.