The video, which was taken from inside the football club's stadium, shows the helicopter gaining altitude for nearly 50 seconds before disaster strikes, sending the aircraft in to a downward spiral. The chopper completes four spins before disappearing behind the venue.
"At lift-off, you can't see anything that's abnormal, but it's an awkward job climbing out of a stadium because ideally you want some forward speed as well as continuing to climb," Learmount said. "The pilot climbed very nearly vertically until he was above the height of the stadium and then started to turn to the right— it was very shortly after that control was lost."
AAIB investigators have not yet commented on the widely shared footage, telling the BBC that it was "too early" todo so. Leonardo SpA, the Italian company that manufactures the AW169, is working alongside officials to determine the cause of the crash.