To put a check on the habit of some Indians who deface public property by spitting out the remains of chewing Ghutka (tobacco-laced mouth freshener), the Pune municipal authority has introduced a unique punishment for those who refuse to break their bad habit.
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A viral video shows officials demanding people caught spitting on the streets and public places such as parks, walls government offices, stairs, etc. to clean up their mess with their own hands.
"Every day a team of 41 officials will inspect streets of Pune and discuss the sanitation issues with them. If we want to develop a culture of cleanliness then wholehearted support of citizens is required, " Saurabh Rao, municipal commissioner of Pune told Indian Today.
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Pune residents are praising the novel initiative.
The Clean India Mission launched by Prime Minister Modi on 2 October 2014 mandates all local agencies to carry out outreach programs and monitor the cleanliness habits of citizens.