Joining the trend of online content streaming to cater to new-age kids, Disney’s much-anticipated video streaming service, “Disney+” is soon coming to India via domestic content platform Hotstar.
Launched in 2015 and with 300 million monthly active users, Hotstar is a subsidiary of Star India, which itself is a wholly-owned subsidiary of The Walt Disney Company.
US-based content majors like Netflix and Amazon are thriving in India, as the country moves briskly towards becoming the world's second-largest market after China for over-the-top (OTT) content.
By 2023, India's online video market will have more than 500 million online video subscribers, research reports suggest.
“Disney+”, content from Walt Disney Studios, Twentieth Century Fox, Marvel Studios, Pixar, Lucasfilm, and National Geographic will be available 'on-the-go' for Indian binge-watchers.
Hotstar confirmed the news that it will soon be streaming “Disney+” services on its platform in India.
Netizens have already taken to social networking platforms to share their excitement about “Disney+” coming to India.
Disney launched its content streaming platform on 12 November in the US while revealing its plans for rolling out “Disney+” in most of the major global markets by 2021.