On 17 January, K-Pop boy band BTS dropped a highly-anticipated video for fans that starts with a quote by famous American dancer and choreographer Martha Graham “A dancer dies twice – once when they stop dancing, and this first death is the more painful".
In the video, seven dancers from Slovenia's modern dance team "MN Dance Company" represented the main message of the song with a contemporary dance. The song is about an inner artist and the self "black swan" that he/she may face while making their art.
Fans are trending #BlackSwan worldwide to once again prove BTS are global artists despite the language barrier because they express themes that are understandable to everyone.
The release of BTS' fourth full album “Map of the Soul: 7” is scheduled for 21 February. The new album hit 3.34 million pre-orders in a week, setting the record number of pre-orders for BTS albums. The music video for the lead single from the album is expected to be dropped on 28 February.