The Israel-based company is using 3D meat modelling, food formulations and food printing technology to present their own product for "conscious carnivores," who are seeking to reduce their meat consumption.
According to the company, the current meat-producing mechanisms are ineffective as just one kilogram of beef requires 25 kg of feed, 20,000 litres of water and produces 22 kg of greenhouse gases.
Redefine Meat's products, in their turn, have a 95% smaller environmental impact, no cholesterol, and are more affordable compared with animal meat, the company says.