Hollywood actress and entrepreneur Gwyneth Paltrow, who only recently raised eyebrows when her company Goop started selling a $75 dollar candle called “Smells Like My Vagina”, was photographed again embracing the female anatomy–inspired theme.
The 47-year-old posed in front of a vulva-shaped flower arrangement on Tuesday, 21 January, at a special screening in Los Angeles of her new Netflix documentary series/infomercial The Goop Lab.
Gwyneth Paltrow attends the goop lab Special Screening
— Getty Images Entertainment (@GettyVIP) January 22, 2020
📸 #goop 👉 https://t.co/UkPKcuKbXe#GwynethPaltrow #gooplab pic.twitter.com/PMTz9kKnM9
The serial lifestyle entrepreneur opted for a chic all-white ensemble that consisted of a flowing pair of slacks that flared at the bottom and a short crop top that flaunted her toned abs.
The actress and entrepreneur accessorised with a silver necklace and multiple bracelets, while parting her blonde locks down the middle.
Social media fans, many of whom have already been exposed to the actress’s endeavours to delve a bit further into the female anatomy while promoting her company, were affronted.
There is reason why they are called ‘private parts’ - someone please educate the woman
— Nemesis (@esiotrot54) January 22, 2020
Many commented that the actress seemed to be “losing it”.
This woman needs help.
— Mary Rose Moskowitz (@veritasjc) January 22, 2020
Omg WHY ?
— shaz.☘️☘️l😜 (@murray_sfcm1969) January 22, 2020
Am confused why she thinks the world cares about her private parts???? Strange, needs to get over herself
— Selina Denise (@SelinaW00058358) January 22, 2020
Is it modelled on her vagina by any chance and if so do you think she would provide a comparison.
— paul henry (@king_paul_1st) January 22, 2020
Vagina woman, soon she'll rent it
— Tomás Parra (@tomaspar) January 22, 2020
Sick to death of celebrity fools.
— Cateena (@MissHissyKat) January 22, 2020
Is it modelled on her vagina by any chance and if so do you think she would provide a comparison.
— paul henry (@king_paul_1st) January 22, 2020
Nevertheless, some fans had nothing but “kudos” for her toned figure and applauded the actress’s endeavours.
iconic
— bee | stupid love (@PEPPERP0TTS) January 22, 2020
she's actually amazing.
— @love2 (@love2everywon) January 22, 2020
40 is hard the body stays in relax and looks forward to bloat.
kudos.
Dope!
— Lyn Smith (@lyncsmith) January 22, 2020
She’s a visionary, no doubt about that.
— Jimmy Wheelbarrow (@JimWheelbarrow) January 22, 2020
The 21 January event in Los Angeles was screening part of the actress’ new series, set to premiere on 24 January, with Gwyneth hosting each of the six episodes, documenting her lifestyle company Goop.
Goop was launched as a "lifestyle brand" by Paltrow in September 2008.
What was conceived as a weekly e-mail newsletter providing “new age” advice, subsequently evolved into a lifestyle website, with Goop eventually branching out into e-commerce.
As it collaborated with fashion brands and hosted "wellness summits", Goop has faced criticism for marketing products and treatments with questionable medicinal value.
In 2017, Truth in Advertising filed a complaint with regulators in the state of California regarding over 50 health claims made by Goop, which resulted in a $125,000 settlement.
In 2019 Goop split with American publisher Conde Nast after the latter insisted that the proposed Goop magazine be fact-checked before being printed, prompting an affronted response from Paltrow, who lamented the “old-school” publishing rules that required statements to be checked for scientific accuracy.