This makes the UK the first country in Europe to allow the hands-free driving system, which is approved for specific sections of the road in England, Scotland and Wales, called hands-free blue zones.
"Ford becomes the first automaker to introduce ‘hands-off, eyes-on’ advanced driver assistance technology approved for pre-mapped motorways in Great Britain," the statement read.
BlueCruise is only available for Ford’s Mustang Mach-E electric SUV models build after November 3 of last year. It is activated via subscription and costs 17.99 pounds ($22.5) per month.
The technology can steer a car at a maximum speed of 80 miles per hour, using a combination of radars and cameras to detect and track the position and speed of other vehicles.
An inward-looking infrared camera will monitor the driver’s gaze to make sure their eyes stay on the road. It will sound an alarm if the driver takes their eyes off the road and will slow the car down if it is ignored.
UK Transport Minister Jesse Norman praised Ford for choosing his country for BlueCruise’s European launch, putting it "at the forefront of innovation."
"The latest advanced driver assistance systems make driving smoother and easier, but they can also help make roads safer by reducing scope for driver error," he said.
Ford expects other European countries to give their regulatory approval to the hands-free technology and will roll out BlueCruise to further Ford vehicles in the coming years.