"The program I believe that you’re referring to was the Navy Digital Ambassador Program, which was a pilot outreach effort. It was not a recruiting effort," Singh said during a Thursday briefing when asked about the initiative.
The pilot program has concluded, Singh said, adding that the US Navy is now evaluating the program and its future.
The US Navy used an active-duty service member, who goes by the drag stage name Harpy Daniels, for the program, according to US media reports.
On Wednesday, US senators including Marco Rubio (R-FL), Ted Cruz (R-TX)and Steve Daines (R-MT) sent a letter to Navy Secretary Carlos Del Toro expressing concerns about the program. The lawmakers criticized the Navy’s promotion of TikTok amid concerns about its privacy practices, as well as questioned where the Navy stood on the issue of drag performances more broadly.
"Such activity is not appropriate for promotion in a professional workplace or the United States military," the letter said.
The outreach program occurred amid a broader US military recruitment crisis, with most branches seeing less interest in service among young people than desired.
In March, US military officials testifying to Congress on the matter pointed to low unemployment, an inability to recruit in-person in schools during the COVID-19 pandemic, declining eligibility due to behavioral problems and poor perceptions of military service as possible factors proving a challenge to recruitment.