The US company was slammed on social media after selling doormats and other products with religious figures. The hashtag #BoycottAmazon continued to trend on both Facebook and Twitter for days.
The products were initially spotted by users but eventually snowballed into a PR nightmare for Amazon.
Almost all the products were sold by retailer “Rock Bull,” but Amazon ended up paying the costly price with several users reporting that they would uninstall the Amazon app from their smartphones.
The company has also issued apologetic statements to users expressing regret for having offended their religious feelings.
The backlash would prove costly for Amazon as the website is locked in a tight e-commerce race with two other Indian companies, Flipkart and Snapdeal. Amazon will have to have some pretty good tricks up its sleeve to come back strongly after this scandal.
Here is a list of social media posts by Indian users heaping scorn at Amazon.
@amazonIN is selling entire range of Hindu God and Goddess Doormats. #BoycottAmazon pic.twitter.com/DkUbNO8bGn
— Anurag saxena (@saaxenanurag) 5 июня 2016 г.
I uninstalled @amazonIN for Insulting Hindus by selling range of Hindu God and Goddess Doormats. #BoycottAmazon pic.twitter.com/CGUoNqJcLK
— sunil kapoor (@sunilkapoor8) 5 июня 2016 г.
Need to restart #BoycottAmazon @amazon needs to clean up its act
— No Conversion (@noconversion) 6 июня 2016 г.
pls RT pic.twitter.com/Nwcvs1VNpY
Thanks for replying @amazonIN Hope you take action. Did my part. Have you done? #BoycottAmazon pic.twitter.com/ki2a9FKp7u
— Venkataseshan (@venkatusharma) 6 июня 2016 г.
In India, Insult Hinduism anyway, Insult Christians but apologies, Don't even dare to comment on Islam, #BoycottAmazon uninstall @amazon app
— Anshul Saxena (@AskAnshul) 4 июня 2016 г.
#BoycottAmazon, Now! Uninstall the app and cancel the orders, let them feel the heat…rate the app at 1 star. pic.twitter.com/oodnIeltd8
— Govinda Zavar (@zGovinda) 5 июня 2016 г.
Hmmm… #BoycottAmazon for Lord Ganesh. But they didn't do anything at all. Put the fear of God cc: @rishibagree pic.twitter.com/rItVGZzQ4R
— Suresh En (@surnell) 6 июня 2016 г.
#BoycottAmazon @amazon @AmazonHelp
— No Conversion (@noconversion) 5 июня 2016 г.
STOP abusing Hindu Deities
Enough is Enough
REMOVE these products pic.twitter.com/qCm4NOZnFb
#BoycottAmazon
— GAGAN ⚡SKY⚡ (@blue21sky) 4 июня 2016 г.
No Party No Organization Suppourts Hindus till date=FACT✔
😡
Dats Y Amazon🐖can proudly insult Hindus😡 pic.twitter.com/JgH3vxVTFo
