https://sputnikglobe.com/20180830/usa-twitter-ads-policy-1067615014.html
New Twitter Policy to Label US Issue-Related, Candidate-Specific Ads
New Twitter Policy to Label US Issue-Related, Candidate-Specific Ads
Sputnik International
WASHINGTON (Sputnik) - Tweets on controversial issues such as abortion, health care and guns, as well as advertisements endorsing a candidate in upcoming US... 30.08.2018, Sputnik International
2018-08-30T21:04+0000
2018-08-30T21:04+0000
2022-08-06T12:15+0000
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New Twitter Policy to Label US Issue-Related, Candidate-Specific Ads
21:04 GMT 30.08.2018 (Updated: 12:15 GMT 06.08.2022) WASHINGTON (Sputnik) - Tweets on controversial issues such as abortion, health care and guns, as well as advertisements endorsing a candidate in upcoming US elections will identify the sponsor in a new policy that was announced by Twitter in a press release on Thursday.
"The intention of this policy is to provide the public with greater transparency into ads that seek to influence people’s stance on issues that may influence election outcomes," the release said. "News publishers that meet specific criteria will be able to apply for exemption from this policy."
25 August 2018, 00:02 GMT
By labeling tweets within the Twitter timeline, "people will be able to clearly see who is promoting the ads and easily access more information," the release explained.
Twitter also announced a certification procedure in which it will verify advertisers’ identities and their locations within the United States, which will also help users find additional information about advertisement sponsors.
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