Trademarks, brands, posters, shop windows, and signs from the Soviet period have become a model for many advertising creations in our time. In the 1920-1930s, the period of the formation of the Soviet state, it was advertising that became the link between the government and the people. The nature of Soviet posters changed with the historical development of the USSR, while the propaganda contained in them combined human values (freedom, social justice), patriotism, educational elements, appeals for a healthy lifestyle, etc. Soviet posters, as a rule, are works of art and reflect elements of Soviet cultural heritage.
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© Photo : Public domain
An advertising poster from the confectionary cooperative partnership "Ideal". Moscow, 1927.
A promotional poster "There are no better pacifiers". An advertising poster from Rezinotrest. Artist A. M. Rodchenko. 1923.
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© Photo : Public domain
A promotional poster for "Mospoligraf" pencils, Leningrad (St. Petersburg), 1928.
Reprint of the Soviet poster advertising galoshes: "Rezinotrest. Moscow. Galoshes with the triangle mark. Each co-operative must have Rezinotrest Galoshes" by Artist Bayuskin Vasily (1898-1952).
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© Photo : Public domain
An advertising poster for "Krasniy Mak" (Red Poppy) cosmetics, Moscow, 1938.
A Soviet poster with an ad for "Chlorodont" toothpaste, 1929.
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© Photo : Public domain
An advertising poster from the USSR People's Commissariat of Food Industry "On every street, in any lane, they know about a tasty Russian bun" (On every street you know it's fun to find a tasty Russian bun), Moscow, 1930s.
An advertising poster for Leningrad clothes. Leningrad (St. Petersburg), 1927.
An advertising poster from the USSR People's Commissariat of Food Industry “Demand sausages everywhere”. Moscow, 1937.
A poster "An advert in the tram is cheap and rational. A million people read it every day". Moscow, 1927.
A poster from the 2-nd Goszavod "Zarya" (Sunrise). Moscow, 1926.
A poster "A man - only with a wristwatch. Moser only. Only in GUM". Advertisement for "Moser" wrist watch. Artist A. M. Rodchenko. 1923.
An advertisement from the USSR People's Commissariat of Food Industry «Fresh like in summer. Fruits and berries, canned by artificial cold. The best dessert and diet product of canned fruits and berries». Moscow, 1938.
A poster from the contraceptive factory "Krasniy Resinschik" (Red Rubber Man), 1938.
An advertisement for household equipment "Duks", Leningrad (St. Petersburg), 1925.
A poster from "Mosselprom", Moscow, 1928.
A poster for "My grandmother's bouquet" soap, Moscow, 1928.
A poster for flax soda "Sibiryachka", Novosibirsk, 1927.
A poster for "Hot Moscow cutlets with a bun. 50 kopecks", from the USSR People's Commissariat of Food Industry Glavmyaso, Moscow, 1937.
A poster from "Mosselprom", Moscow, 1927.
A poster for "Weinbaum" typolithography, Krasnoyarsk, 1925.
