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Facebook to Label Vaccine Posts With Safety Information From WHO

© REUTERS / Dado RuvicA 3D-printed Facebook logo is seen placed on a keyboard in this illustration taken March 25, 2020.
A 3D-printed Facebook logo is seen placed on a keyboard in this illustration taken March 25, 2020.  - Sputnik International, 1920, 15.03.2021
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MOSCOW (Sputnik) - Facebook Inc. announced on Monday that it has stepped up its efforts to block the spread of COVID-19 vaccine misinformation on its platforms by adding labels to vaccine-related posts containing information on their testing, registration and other safety measures.
"We’re continuing to expand our efforts to address COVID-19 vaccine misinformation by adding labels to Facebook and Instagram posts that discuss the vaccines. These labels contain credible information about the safety of COVID-19 vaccines from the World Health Organisation", the company stated in the blog post.

The labels will be first available in English, Spanish, Indonesian, Portuguese, Arabic and French with more languages to follow. In the upcoming weeks, all posts related to COVID-19 will also be labeled accordingly, the company noted. Users will be additionally provided with information screens about COVID-19 and vaccines before posting to help them make an informed decision about what to share.

A woman wearing a face mask holds up her mobile phone - Sputnik International, 1920, 20.02.2021
White House, Social Media Giants Working Together to Combat COVID Vaccine 'Disinformation' - Report

Facebook also announced its plans to expand the operations of its COVID Information Centre. First, the company has been working on a tool for the US citizens that will show available dates and centres for vaccination and provide a link to sign for an appointment. It will also make the COVID Information Centre available to Instagram users.

According to the company, other measures to promote vaccination will include cooperation with local health authorities and governments on WhatsApp chatbots to help people register for vaccines and analysis of real-time aggregate trends in COVID-19 vaccinations.

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