In a press conference devoted to the opening of the new portal, which features information about the upcoming World Cup, including news and a host of useful information for tourists about how best to plan to enjoy the Cup's venues and activities, Mutko shied away from using the English name of the portal: Welcome2018.com.
"It will be called…Well I will not demonstrate my knowledge of English here, and will simply say that the name of the site is 'DobroPozhalovat'2018.com –you all know how it's translated," Mutko explained, speaking before reporters eager to find out the new portal's name.
Mutko first came to prominence among internet trolls back in 2010, when he gave a prepared speech "speaking from my heart, in English" during the bidding process for the 2018 FIFA World Cup. The minister's stereotypically thick Russian accent caused plenty of English-speaking Russians to laugh out loud, and became an instant meme among Russian-language internet users.
As far as the new portal is concerned, it does not share the minister's poor knowledge of foreign languages. In addition to providing information in Russian and English, developers are planning to activate French, Spanish, Arabic and Japanese versions of the site in the near future.